Growth Frameworks and Strategies to Power Your Company's Climb
As we kick off 2025, discussions around AI continue to gain momentum. In this issue of The Ascent, we continue our series on Operationalizing AI by exploring four distinct AI applications and how each is beginning to drive meaningful business impact. For marketing and go-to-market leaders, we discuss how a powerful framework can help teams understand buyer behavior and engage more effectively with prospective customers. Finally, we share insights from nearly a decade of partnership with supply chain leader RELEX and highlight three trends we see shaping the sector today.
The (Near) Future of AI
While we’ve all heard of AI’s transformative potential, the specifics can sometimes sound like techy buzzwords at best. In this latest installment of our Operationalizing AI series, Summit’s Sharon Lin offers perspective on four AI applications that may offer meaningful potential for near- and long-term business impact.
Not All Buyers Are Ready to Buy: How the 95:5 Rule Can Refine Your Go-to-Market Strategy
Understanding buyer behavior is essential for growth companies – knowing how and when to engage potential customers can mean the difference between thriving and stagnating. The 95:5 rule offers an effective framework for helping go-to-market teams prioritize strategies to help drive sustained growth.
The Rise of RELEX: Innovation in the Retail Supply Chain
Reflecting on learnings from nearly a decade of partnership with the RELEX team, we discuss three trends we see as defining today’s retail supply chain.
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Insights to Support Growth
Explore perspectives, growth strategies and stories informed and inspired by our experiences working with companies and teams across the Summit Partners portfolio.
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This document is intended solely for informational and discussion purposes only to provide an update on Summit Partners. The content herein is not intended to provide legal, business, tax, accounting, investment or other advice. This document does not constitute an offer to sell or an invitation, recommendation or solicitation of an offer to buy any interests in any Summit product or any other security or investment product in any jurisdiction. The inclusion of any particular investments in this document is not intended to reflect the merits of such investment or any other investment currently held by Summit. There is no guarantee that Summit will be able to invest in similar opportunities in the future. A complete list of publicly disclosed investments may be found here.
Published January 29, 2025
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